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Your Employee Engagement Platform Powered By Salesforce with your Employee Engagement Programs Powered By the United Way.

United Way has teamed up with Salesforce to create the first-ever window into your company’s social impact — managing donations, volunteer time and matching gifts in one place. We call that place Philanthropy Cloud where your employees can engage with causes, host fundraisers, connect with nonprofits, track volunteer hours, and measure social impact — all while aligning with your Corporate Social Responsibility plan and goals.



Philanthropy Cloud is a technology platform that inspires, connects and empowers social change. It is a complete employee engagement solution with all the features, content, and services your company needs to engage your employees in giving back. It is a connected marketplace for giving, similar to a social network. It makes employee giving easier and more transparent.

This exciting new employee engagement platform is powered by United Way, meaning the expertise, service and causes you know and love are jam-packed into one world-class solution.


  • It makes employee engagement dramatically easier, more efficient and more effective.
  • It helps companies streamline, modernize and expand existing philanthropic programs.
  • It makes employee engagement and social impact measurement easier.
  • Its technology outpaces the competition.


  • It gives employees a sense of ownership by enabling them to lead and drive their desired activities and contributions to the philanthropic causes they support.
  • It leverages technology to simplify and personalize their experience.
  • It enriches their knowledge through a recommendation engine, powered by Einstein, a Salesforce embedded and proprietary AI technology.
  • It provides a personalized homepage listing their causes of interest.
  • It shows an activity dashboard detailing their donation and volunteering history.


What will using Philanthropy Cloud be like for employees?

People are attached at the hip, hand, and head to their phones, that’s why Philanthropy Cloud will provide a 360-degree view of an individual’s social impact footprint from any device. With Salesforce Einstein AI technology, Philanthropy Cloud can intelligently sift through millions of opportunities, helping employees discover the most personally-meaningful ways to give back. Philanthropy Cloud will also include revolutionary portable profiles, which means a user’s social impact history is not tied to just one company, it moves and evolves with their career path.

Is a Philanthropy Cloud profile connected to the company or the individual user?

Both! Philanthropy Cloud will feature portable profiles. Users will be able to take their Philanthropy Cloud profiles with them when they leave their employer, continue giving and engaging as individual users, then connect their account to a new employer in the future. Users will be able to access their full giving history but companies will only be able to see activity from each person during their time of employment. The profiles will leave a footprint, so companies can see the social impact former employees had at their previous employer.

Is a team or specialist needed to implement Philanthropy Cloud?

Philanthropy Cloud is a simple and intuitive network that requires minimum configuration and is built to help align your employee’s values with your corporate social responsibility goals. You don’t need to hire an entire team to manage your corporate philanthropy programs. Now you can have a network that connects, streamlines, and transforms your administrative processes. With tools like automated reporting and personalized giving recommendations for employees, your staff will have more time to focus on what matters most – how your company is changing the world. Also, know that you always have the support and guidance of United Way, the experts in workplace giving.

Does a company currently need to be using Salesforce to implement Philanthropy Cloud?

No, you do not need to be using Salesforce CRM to implement Philanthropy Cloud. Today, any company can purchase Philanthropy Cloud through United Way, the exclusive reseller.


If you have any questions or you would like to schedule a demo of this exciting new employee engagement platform, please fill out the form below or call us at 949.263.6133.

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